Search Engine Marketing and Optimization: Two strategies?
But, how would you make this possible? To get this done, you must understand how the major search engines work. Once keywords are entered in the query box, search engines look throughout the entire Internet to find the pages that are the most relevant to these keywords. However, since it would take ages to screen the entire Internet, they usually look at few factors such as keyword density and how a particular page matches the defined search terms. Design and Rank ’s SEO experts are here to ensure that your pages carry the right cues! Thus, to start with your marketing boost, you must identify some keywords and keyphrases relevant to your website. Then we optimize keywords with Latent Semantic Indexing and create web pages that include all the relevant information using those keywords in an efficient manner. The content should not be over stuffed with the keywords. They must be distributed correctly to ensure that your website gets good ranking by the search engines. You can achieve these results by utilizing content management system that incorporates all above-mentioned factors.