The globe of SEO is never stopping from revolving. It is always emerging with new types and fresh rules. It is completely not-believable that a decade back also, practitioners were involved in practicing black hat SEO, but today, there is actually no chance to repeat that deed. On this date, it has absolutely become mandatory to proceed under the label of white hat SEO and staying relevant in the digital marketing arena.
Anyone to go against these SEO norms today, that business is going to face a horrible punishment. The practice of misleading the users with overtly promotional contents and unnecessary link-buildings can now make any business owner pay a big fat amount to Google. As your business is completely dependent on search traffic, so, ignoring any of these algorithms can make you confront a catastrophic consequence later.
Going alone without the help of updates, it is almost like heading towards a darker zone wherein you will be left in vacuum merely. 2015 makes it clear that staying relevant with contents and every other collaborative technical supports would be only way for meeting perpetual success in the SEO world.
Here, you are provided with a bunch of tricks what can help you get going with success:
- Complete employment of mobile optimization:
No matter what your business is and how often your site comes up crowded. If your website is not mobile friendly, Google is not going to appreciate it. Past in the months of 2015, Google has warned everyone to have mobile friendly websites and let the users feel comfortable anytime at anywhere.
Big business runners are already up to invest much more to get it as fast as possible. So, you too being a small business runner, need to focus on some other helpful areas. Once you get your website optimized for smartphone, make sure it loads fast. If you want to receive big revenue out of your job, remember to pass the mobile site load time test. It works as one of biggest SEO indicators. That is why, you got to prioritize this point.
Apart from that, one thing more seems important and that is backed-up contents. For an example, if there is a video on one of your pages and it is taking time to be loaded when logged in through mobile, then do remove the video from there and make it readable otherwise. It certainly calls for higher mobile page traffic.
- How to recover if penalized for practicing negative SEO:
If you want to save the bottom line or infrastructure of your business, then never and ever you do dare practicing negative SEO. Nothing can destroy your business in a better way than Google’s penalty call or mail to you. To avoid this kind of catastrophe, you better get a team engaged 24*7 for the monitoring the activities. However, if you are still in dark regarding this concept, better you take time and sit for an year to learn the monitoring process.
- What if Public relation effects and your link building impacts get together?:
It would be amazing result, won’t it be? When link building is done by professional SEO public relation executives, then you will not have to pay attention to other areas of business. This idea would save you from asking for favor from the preferred bloggers. The professional team of SEO public relation executives would not only just post a blog, rather it has a tactic to outreach the billions of guests in a short span of time and get as more traffic as possible for your business site.
- You got to combine content marketing campaign with technical SEO practices:
As we all know that content is the king in SEO. Thus, only technical SEO is not going to bring higher ROI to your business. Technical SEO in other way, is perfectly great, but it does not automatically attain page traffic.
This would certainly not get you in the top 10 search results. To attain that success, you better go for employing solid content marketing campaigns. This is because, you are not alone in the race, you got tougher competitors and you got to do something different than theirs.
Here is the display on how to pair up these two gems to let your business shine brighter:
- That higher quality of contents what even Wikipedia cannot ignore.
- On the basis of semantic keyword analysis, contents must be perfectly built up.
- No matter, how many contents you have developed, all you need to focus on how your content is as per quality.
- A section of FAQs will work great as people always got some questions and what should not be left unanswered.
- Build a blog what only relates the relevant industries. It actually increases the chance to get called upon for guest posting too.
- Always look for the chance to make cross linking.
Such ideas are actually different. The moment you get to combine technical SEO with content marketing campaigns, you are then to smash the all records in the world of SEO and can become the fastest businessman to achieve the top rank ever.